Categories are grouped as follows...
Creative & Content Integration
Effectiveness & Measurement
Sector Excellence (Brand/Product-Led)
Technology & Data
Creative & Content Integration
This category celebrates outstanding creative and content integrations that seamlessly connect storytelling with shopping - rewarding innovation, measurable impact, and creativity that turns inspiration into conversion.
Creative Integration of Content & Commerce
Best In-Store Digital Retail Media Activation
Best Use of CTV/Online Video in Commerce Media
Effectiveness & Measurement
This group of categories celebrates excellence in effectiveness and measurement - recognizing campaigns that prove real business impact through data-driven strategy, rigorous incrementality testing, advanced attribution, and innovative use of commerce signals to demonstrate measurable ROI and performance.
Most Effective Commerce Media Campaign (Overall)
Best Proof of Incrementality
Best Off-site Performance Using Commerce Signals
Best Use of Attribution & Analytics in Commerce Media
Sector Excellence (brand/product-led)
This category recognizes outstanding commerce media performance across sectors, celebrating campaigns that deliver category-specific insight, innovation, and measurable results tailored to distinct shopper behaviors and vertical dynamics.
Grocery
CPG (non-grocery packaged goods)
Consumer Electronics
Beauty & Personal Care
Home & DIY
Financial Services
Travel & Hospitality
QSR/Food Service
Technology & Data
This category celebrates the most innovative and effective use of technology and data in commerce media, recognizing privacy-safe, data-driven solutions that deliver personalization, performance, and measurable business impact.
Best Use of First-Party Data in Commerce Media
Best Use of a Data Clean Room
DCO/Personalization in Commerce Media
Ad-Tech Innovation
People & Teams
This category celebrates the people and teams driving excellence in commerce media, recognizing collaboration, innovation, and measurable impact in shaping the industry’s growth and future talent.
Sales Team of the Year (Network/Media Owner)
Strategy/Planning Team of the Year (Agency/Brand)
Operations/Ad Ops Team of the Year
Commerce Media Leader of the Year
Rising Star
Partnerships & Strategy
This category celebrates strategic collaboration and brand-building excellence in commerce media — recognizing partnerships, joint business planning, and creative strategies that fuse media, data, and relationships to deliver innovation, deeper brand impact, and measurable commercial success.
Commerce Media Partnership of the Year
Integration of Commerce Media in Joint Business Planning
Best Brand-Building with Commerce Media
Top Honors
This category recognizes the highest achievements in commerce media – celebrating the standout networks, agencies, and brands setting new benchmarks for innovation, creativity, and measurable success, culminating in the Grand Prix for the most exceptional work of the year.
Commerce Media Network of the Year
Agency of the Year (Commerce Media)
Brand of the Year (Commerce Media)
